Passion is the Path to Success

One might say that life is shaped by destiny. With a bachelor’s and a master’s degree in Supply Chain Management, and over three years of experience in the retail industry, I envisioned continuing down that path. However, my time at Wollongong University, where I pursued a master’s degree in Marketing, transformed my aspirations and career trajectory—despite my family’s reservations.

I am dedicated to marketing because it allows me to understand and address customers’ thoughts and needs, bringing them value through solutions that delight and rejuvenate them. This joy may seem minor, but it has been my driving force, continually inspiring me to learn and improve. My goal is to devise strategies and campaigns that resonate with and fulfill customer needs as closely as possible.